Digital Marketing Account Manager (Shopping Specialist)

  • Job title: Digital Marketing Account Manager (Shopping Specialist)
  • Position type: Full Time
  • Start date: ASAP
  • Salary: Competitive Depending on Experience
  • Location: Cambridge
  • Job reference: GSNACC0519
Apply now

Genie Shopping has been at the forefront of Shopping Ads development since the platform was first opened to comparison shopping partners in 2017. One of our CSS sites, Crowdstorm, was one of the first whitelisted as ‘Google approved’ and we’ve been a Google CSS Partner ever since.

The objective of this role is to drive advertiser performance through excellence in Shopping Ads. Achieving performance excellence in Shopping Ads requires a mixture of the right methodology, data analysis & high quality product information through feed management and optimisation.

 

Responsibilities and required skills

Google Ads management

  • Create Google Shopping campaigns
  • Actively manage campaign performance working to set KPIs
  • Ensure Genie best practices are in place and new developments are rolled out across all campaigns
  • Audit campaigns in order to find gaps and opportunities to improve performance
  • Test new Google products as they become available to us

Feed management & optimisation

  • Identify feed issues and improvements in order to boost performance and maximise product coverage for all advertisers
  • Provide feed audits for account management team
  • Work with affiliate networks, agencies and advertisers directly to ensure the feed is of the highest possible quality

Data analysis & reporting

  • Examine performance reports to uncover problems and opportunities - resolving/escalating them as required
  • Build reports within Google Data Studio to better analyse performance and provide insights

Client Services

  • Suggest growth areas and opportunities to advertisers/agencies
  • Handle inbound performance enquiries
  • Contribute to and attend calls/presentations with advertisers

Please see full job description for more information.

 

Apply now Full job description (pdf)